Ankorstore vs Orderchamp

Ankorstore (France, value score 8.4/10, #1 of 10 in E-commerce) and Orderchamp (Netherlands, 7.6/10, #3) are two of the EU-headquartered e-commerce solutions ranked on TechForMerchant. Criterion by criterion, here is how they compare.

	Ankorstore	Orderchamp
Value score	8.4 / 10 · #1 in E-commerce	7.6 / 10 · #3 in E-commerce
Market penetration	6.5 / 10	4.5 / 10
Scores	Deployment10Ease of use9Innovation7Price & terms9 Market penetration6.5 Adoption9Integration4	Deployment10Ease of use9Innovation5Price & terms9 Market penetration4.5 Adoption6Integration3
Tagline	Wholesale marketplace where independent shops buy from brands	European wholesale marketplace for independent retailers
Category	E-commerce	E-commerce
Status	Established Unicorn (€1.75B valuation in 2022) with 30,000+ brands and hundreds of thousands of retailers across Europe	Rising Founded 2019, €16.6M raised in 2021, growing Dutch alternative to Ankorstore
Headquarters	France, Paris	Netherlands, Amsterdam
Founded	2019	2019
From	Free Free for retailers; €100 minimum order per brand, payment at 60 days and free shipping on first orders; brands pay a commission	Free Free for retailers; average minimum under €100 per brand, buy-now-pay-later up to 60 days for qualified retailers, free shipping above €250; brands pay commission
For	retail	retail
Size	independent	independent
Serves
European	EU headquarters · EU-owned · hosting not stated	EU headquarters · EU-owned · hosting not stated
Funding	€250M Series C (2022-01)	€16.6M Series A (2021-05)
What is new	Brought the curated wholesale marketplace with low minimums and 60-day payment terms to Europe, effectively financing stock for independent shops.	Follows the Ankorstore model with a stronger curation of local and sustainable brands.
Strengths	Low minimums and 60-day payment terms for small shops Wide multi-country brand catalogue Free for retailers	Curated catalogue with emphasis on local and sustainable brands Payment terms and shipping consolidation for small shops Free for retailers
Limits	Marketplace model; not a tool to sell to consumers Brand-side commissions affect wholesale pricing	Smaller catalogue than Ankorstore Marketplace only; no consumer-facing shop tools
Website	ankorstore.com ↗	orderchamp.com ↗

Our reading

Ankorstore leads on Innovation, Adoption, Integration. They are level on Deployment, Ease of use, Price & terms.

Ankorstore. Best for independent concept stores, gift shops and delis that want to source from many small brands with low minimums and deferred payment; not a tool for selling to consumers.

Orderchamp. Best for independent retailers in the Benelux and Germany that want a curated, sustainability-oriented wholesale catalogue with payment terms, as a complement or alternative to Ankorstore.

Ranking computed by AI (Claude) from customer reviews, comparators, trade associations and the news · editorial responsibility Camille POTVIN · reviewed 23 Sep 2026 · how this page is made