Yodeck vs Soundtrack Your Brand

Yodeck (Greece, value score 7.8/10, #1 of 11 in Connectivity & IoT) and Soundtrack Your Brand (Sweden, 7.6/10, #2) are two of the EU-headquartered connectivity & IoT solutions ranked on TechForMerchant. Criterion by criterion, here is how they compare.

	Yodeck	Soundtrack Your Brand
Value score	7.8 / 10 · #1 in Connectivity & IoT	7.6 / 10 · #2 in Connectivity & IoT
Market penetration	7.0 / 10	6.5 / 10
Scores	Deployment9Ease of use9Innovation6Price & terms9 Market penetration7.0 Adoption8Integration6	Deployment9Ease of use8Innovation7Price & terms7 Market penetration6.5 Adoption8Integration5
Tagline	Low-cost cloud digital signage with free player on annual plans	Licensed background music streaming for shops and restaurants
Category	Connectivity & IoT	Connectivity & IoT
Status	Established Over 65,000 companies in 135+ countries use it; one of the most-reviewed digital-signage products	Established Founded 2013 with Spotify as investor; one of the largest licensed background-music services for businesses
Headquarters	Greece, Athens	Sweden, Stockholm
Founded	—	2013
From	€8/screen/month Basic plan; Premium €11 and Enterprise €15 per screen per month; first screen free forever; free player hardware on annual plans	On quote Monthly subscription per location with public tiers; prices vary by country and were not verified
For	restaurants retail hospitality services	restaurants retail hospitality services
Size	independent chain	independent chain enterprise
Serves
European	EU headquarters · EU-owned · hosting not stated	EU headquarters · EU-owned · hosting not stated
Funding	Not disclosed	Not disclosed
What is new	A free Raspberry Pi player with the annual plan and a free first screen removed the hardware barrier to digital signage for small venues.	Applied the consumer streaming model to business-licensed music, adding AI-generated playlists tuned to the venue and time of day.
Strengths	Very low per-screen price with a free first screen Free player hardware on annual plans Simple menu-board templates	Music licensed for public performance in businesses Scheduling and multi-site control Works on phones, tablets and dedicated players
Limits	Player based on consumer-grade hardware Advanced enterprise features in higher tiers	Local collecting-society fees may still apply in some countries Subscription per location
Website	yodeck.com ↗	soundtrack.io ↗

Our reading

Yodeck leads on Ease of use, Price & terms, Integration. Soundtrack Your Brand leads on Innovation. They are level on Deployment, Adoption.

Yodeck. Best for independent restaurants and shops that want menu boards or promo screens cheaply and are happy to set them up themselves.

Soundtrack Your Brand. Best for cafes, shops and chains that want legally licensed background music with scheduling across locations from a phone or tablet.

Ranking computed by AI (Claude) from customer reviews, comparators, trade associations and the news · editorial responsibility Camille POTVIN · reviewed 23 Sep 2026 · how this page is made