EstablishedMost innovative in categoryMarketing
Brevo
Email, SMS, WhatsApp and CRM marketing platform for SMEs
Brevo, formerly Sendinblue, is a Paris-based marketing and CRM platform offering email campaigns, SMS and WhatsApp messaging, marketing automation, landing pages, live chat and a sales CRM. It is widely used by small businesses and ecommerce merchants in Europe and claims over 500,000 customers in 160 countries.
Our reading. Best for independents and small chains that want a European all-in-one email, SMS and CRM tool with a generous free plan and hundreds of integrations.
What is new here
Brought email, SMS, WhatsApp, chat and a sales CRM into one European SME platform with AI-assisted content and send-time features.Strengths
- Generous free plan and pay-per-volume pricing
- Email, SMS and CRM in one European tool
- GDPR-oriented positioning
Limits
- Advanced automation only on higher tiers
- Broad tool, not restaurant-specific
Why established
Founded 2012 as Sendinblue, 500,000+ customers, over $100M ARR and unicorn valuation
Notable
Founder Armand Thiberge; $160M Series B in 2020; rebranded to Brevo in 2023
European alternative to
Also ranked in Marketing
Head-to-head
Sources consulted
Page generated by AI (Claude) from 2 sources and the news · editorial responsibility Camille POTVIN · reviewed 23 Sep 2026