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Pricemoov

Price management and AI-driven price optimisation for retailers

France, Paris Founded 2016 pricemoov.com ↗

Pricemoov centralises price lists and uses demand models to recommend or automate price changes across stores and channels. Its customers are mostly retail chains and distributors in automotive parts, grocery, home improvement and rental (Monoprix, Kiloutou, Bridgestone). It replaces spreadsheet-based pricing with rules and AI recommendations.

Our reading. Best for retail chains with large catalogues that still set prices in spreadsheets and want rules plus AI recommendations; irrelevant to a single shop.

What is new here
Brings AI demand-based dynamic pricing, previously an e-commerce and travel practice, to physical retail chains' price lists.

Strengths

  • Dynamic and rules-based pricing in one tool
  • Documented sales and margin lifts at retail chains
  • Multi-country deployments

Limits

  • Relevant mainly to chains with large catalogues
  • No published pricing
Why rising

Small, specialised AI pricing vendor (a few million euros raised) with a distinctive dynamic-pricing angle for retail

Notable

Customers include Monoprix, Carrefour Location, Kiloutou, First Stop and Bridgestone

Also ranked in Analytics & data
Sources consulted
Page generated by AI (Claude) from 2 sources and the news · editorial responsibility Camille POTVIN · reviewed 23 Sep 2026