RisingUnder the radarLoyalty & CRM
Loyoly
Loyalty and referral programmes for online brands
Loyoly (Aura Corp.) is a Nantes-based post-purchase engagement platform for ecommerce brands, offering points, VIP tiers, referral rewards, store credit and wallet push notifications, with more than 40 mechanics such as rewarding reviews and social follows. It integrates with Shopify and other ecommerce stacks and reports over 600 brands.
Our reading. Best for Shopify-based online brands in France and the UK that want loyalty and referral in one self-serve app; no use for physical points of sale.
What is new here
Offers 40+ engagement mechanics, rewarding reviews, UGC and social actions alongside purchases.Strengths
- Loyalty and referral in one tool
- Rewards for UGC and reviews
- Self-serve pricing
Limits
- Ecommerce only, not for physical points of sale
- Premium features require higher tiers
Why rising
Founded 2020 in Nantes, 600+ ecommerce brands, loyalty and referral with 40+ engagement mechanics
Notable
Legal entity Aura Corp. (SIREN 889463519), created October 2020
European alternative to
Also ranked in Loyalty & CRM
Sources consulted
Page generated by AI (Claude) from 2 sources and the news · editorial responsibility Camille POTVIN · reviewed 23 Sep 2026